When I was teen, I often asked myself the word personality meant. I still don’t completely understand the concept, although my studies of art and literature have given me some clues. Famous artist Marcel Duchamp had a double that he christened Rrose Sélavy, Andy Warhol loved to disguise himself in drag and many writers have used their fiction as an escape where they could bring their alter egos to life. All told, it’s quite an interesting theme.
We won’t refer to schizophrenia or things like bipolar disorder, because these are related with other facets of human psychology. When I refer to having a double, I refer to the idea of having another identity which has been created to allow for observation and self-examination of the multiplicity of one’s personality. Artists and other creative types are in my opinion, the best impostors, because they must accept their internal conflicts and diversity of feeling, and often, the main themes in their work are inspired by this process of reflection and resolution.
For example, take the case of Rrose Sélavy – moniker which sounds like the French aphorism Eros c’est la vie- by Marcel Duchamp, father of the Ready-Made in art. If you look for this woman on the web, there is even a wikipedia profile of the woman, with photos of Duchamp in drag. This feminine alter ego was pretext for all sorts of Dadaistic explorations and poetic games. The famous “Urinal” (1917) which widened the definition of art was signed R.Mutt, another of the many pseudonyms behind which Marcel Duchamp hid.
Two people in one
Another avenue of expression is the costume, the idea of putting oneself in another’s shoes, like in the case of Andy Warhol’s self portraits as a drag queen. American artist Cindy Sherman is also fascinated by costumes, and being another person in another time. Here we a see a fascination with costumes, and inhabiting other eras. This physical metamorphosis is not just about identity politics, it embarks on existential questions as well.
Today, many journalists take advantage of blogs as a platform to express the double they have inside. They hide behind another image so as to not sully their image, and express their opinion about things which perhaps their bosses might not like so much or things would never dare write about without a mask of anonymity.
There are people who dream of taking on another name, career or lifestyle. Others have two completely different lives, and live everyday with conflicting behaviours and contradictory instincts. A different being lives inside struggling to get out…
Our fantasies are both revealing and exciting. Don’t think twice about spending a few days in Morocco listening to your most hidden instincts. Rent affordable and comfortable apartments in Marrakech, and realize that part of the beauty of this world is to find the unity in multiplicity.












