At this point it seems that for any ailment or “problem” the right pill exists. Looking more closely at the “trends” in the pharmaceutical industry, however, sometimes the medical equation seems to be reversed, as more and more new drugs are patented for which the ideal patient must then be found by marketing teams.

One such product is what many call “the social pill”, a substance that can influence our social behaviour. It is not news that “intellectual doping” is in vogue in academic circles, and it is estimated that 7 to 15% of students and scientists Americans take drugs that enhance mental efficiency regularly. However, social doping goes a step further. It not only makes us more effective, but it has substantial influence on our character, makeing us kinder, more tolerant and cooperative. A study by Swiss psychologist professor Beate Ditzen conducted at Zurich University examined the behaviour of couples in times of conflict after they had taken oxytocin, also known as “trust hormone” and an indispensable substance in the mother-child relationship. The surprising result was that couples tended to be less critical of each other and more respectful after they had taken a dose of the potent drug.

These impressive results are on the table with other ethical issues regarding the rights and place of the individual and the inherent dangers of behavioural control that exist with this type of “social” drug. While the production of these drugs is not yet approved, many experts agree it will be very difficult to control their social and legal implications once they are on the market. Luckily, there are still healthy and natural ways to socialize with people. Rent apartments in Marrakech and enjoy a great vacation with your loved ones.



Music has the capacity to generate stronger feelings than  almost any other form of artistic expression. A melody can transport us immediately to other places and moments in our life, and allow us to relive precious or painful memories.

An extremely interesting and surprising art form, music always generates the most visceral responses, as if it has direct access to the deepest depths of our emotional life. The moment we hear a melody, our brain starts looking in the acoustic signals for their emotional meaning, an extremely complex reaction that sets in motion all of our cognitive functions with the sole aim of forging a feeling.

This extraordinary ability has attracted the attention of scientists and psychologists for many years to uncover and understand these mysterious processes triggered by music. Among them, Emmanuel Bigand, neurologist at the Université de Bourgogne, has carried out interesting studies to verify that music, however abstract it is, reacts with a chain of cognitive operations, which generate positive or negative feelings.

The music researcher Patrik Juslin says that music, especially rhythm, speaks directly to the evolutionarily ancient part of our brain, called the “reptilian brain”, causing an immediate reaction, which goes unnoticed by our conscious brain. So there are sounds to which we not only react emotionally, but physically as well: for example, music can accelerate heart rhythms or relax us.

Beyond these instinctive processes, music also appeals to that part of the brain where we store memories, so we find it so easy to relive an experience by playing a song that we associate with it. But the capabilities of music are not limited to these simple effects. Music can also play with our expectations and our desires, serving as means of transport to take us to delicious imaginary places in the future.

If you want to feel the pulsating rhythms of a good session of music and get caught up in their melodies, rent apartments in Marrakech, where you will find a rich musical culture, which will surely inspire you.



Infidelity, love and desire could well be the main plot of a novel or a new film featuring a famous Hollywood actress, but instead of being the plot of a film these themes were  the focus of a study in Great Britain of  3000 men and women that found that one in five adults claims to be “in love with someone other than their partner,” most of the time a colleague or friend.

What may shock many people with a partner is that the survey carried out by OnePoll revealed that even though the respondents thought of themselves as “happy couples,” they still longed for the affection of another person.

Why does this happen?  Are we all “inglorious bastards” convinced the grass is greener elsewhere? Are we greedy and needy? Blame the human brain, full of mysteries, and always ready to imagine what does not happen in reality and to make comparisons. The question is usually: Would I be happier with someone else? The result of all this can be a great confusion between love and desire that can easily lead to infidelity.

This phenomenon exists for three different reasons. The first is that many mistake sexual desire for love. The second is that it is difficult for the brain to accurately evaluate what you have and compare it with your fantasies about other possible outcomes, and finally, that the presence of so many options makes people confused.

So now you know: if you feel attracted to a person who is not your partner it might just be your pesky brain playing tricks on you again. Nothing better to reaffirm your commitment than taking some time to relax together.  You can rent apartments in Marrakech and enjoy the beautiful and breathtaking scenery.